The EU program aimed to increase social enterprises knowledge and capacity to sustain themselves in marketing, project management, mentoring and evaluation, and impact measurement. IBTECAR Consulting delivered the project for JOHUD and Oxfam in Jordan. MedUP commissioned IBTECAR Consulting to provide consultation and training to increase the knowledge of 11 social enterprises in Jordan, in which IBTECAR Consulting was responsible for developing and conducting 7 important training modules relevant for social start-ups.